Patient Information Forum - PIFThe Patient Information Forum (PIF) was formed in 1997, under the auspices of The King’s Fund, by a small group of patient information professionals who wanted to support each other and share best practice. Today PIF represents hundreds of members working in more than 300 organisations.
For more than two decades we have provided guidance to raise standards and campaigned to improve access to health information. We have played an essential role in the development of policy and expertise on user involvement, health literacy, shared decision-making, patient experience and reducing health inequalities.